MLS Season Pass subscriptions grew by 110K on day of first Messi game

9to5Mac
By Ben LovejoySep 5, 2023, 10:52 am350 ptsTop
Apple CEO Tim Cook specifically name-checked renowned soccer player Lionel Messi when asked about MLS Season Pass subscriptions, and a new report today suggests that the company enjoyed 110,000 new sign-ups on the day of Messi’s first game. Apple’s Major League Soccer Season Pass is now believed to have well…

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