The real reason people buy new iPhones (hint: it’s not AI)

9to5Mac
By Ryan ChristoffelJun 18, 2025, 11:32 am193 pts
Apple doesn’t report sales numbers anymore, but analysts estimate the company sells hundreds of millions of new iPhones every year. While many 9to5Mac readers may buy new models for features like camera upgrades or Apple Intelligence, new data reveals very different motivations for the vast majority of…

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