Apple’s iPhone 5c Wasn’t Ever Meant To Be Entry-Level, Cook Explains

AppAdvice
By Joe WhiteOct 29, 2013, 8:25 am217 pts
Tim Cook explained recently that the colorful iPhone 5c, once called Apple’s “low-cost” smartphone offering, was never meant to be an entry-level handset. Instead, Apple always perceived the iDevice as mid-tier, in a move that would encourage “growth across the iPhone,” Cook noted. The chief executive…

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