Apple TV+ is losing billions of dollars -- as planned and expected

AppleInsider
Mar 20, 2025, 10:18 am492 pts
Apple is reportedly cutting its Apple TV+ budget as this is its only service that is losing money, but the report conveniently leaves out that the service has always been a loss-leader with benefits that can't have a dollar-value. Apple TV+ being promoted in an Apple Store in 2019 The specific claim of the new…

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