Nike CEO talks new focus on software for wearables, excited about future with Apple

iDownload Blog
By Cody LeeApr 25, 2014, 5:16 pm354 pts
Following the news last week that Nike is gearing up to shutter its wearable hardware efforts, CEO Mark Parker appeared on CNBC today to talk about the new direction. Parker says the company’s goal is to expand the FuelBand system, and that software and strategic partnerships will help them with that.…

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