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Jun 9, 2012, 4:04 pm257 pts
iDownload Blog
If you’re a case-maker trying to play in a crowded space like the iPhone market, you really just have two options. One, try to be the best (see Otterbox, Case-Mate). Or two, use a niche to try and appeal to as big of an audience as possible.
PowerA has definitely gone with the latter strategy for its new line…
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