Apple’s privacy features will cost Facebook out $12.8 billion this year

MacDailyNews
Apr 13, 2022, 12:02 pm377 pts
Apple’s App Tracking Transparency will cost Meta Platforms subsidiary Facebook $12.8 billion in 2022, research firm Lotame estimates. William Gallagher for Apple Insider: Apple released its App Tracking Transparency (ATT) feature in iOS 14 on April 26, 2021, and it immediately had an impact on companies…

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