Apple Expands Search Ad Offerings with Search Ads Basic

MacStories
By John VoorheesDec 5, 2017, 5:33 pm838 pts
Today, Apple introduced a new search ad product called Search Ads Basic. The existing search ad service, which was introduced a little over a year ago, has been renamed Search Ads Advanced. Search Ads Basic offers fewer of the advanced options and tracking available in Search Ads Advanced and spending is…

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