→ Ken Segall On Apple’s New iPhone Ad

MacStories
By Federico ViticciMay 9, 2013, 1:14 pm307 pts
Ken Segall, author of Insanely Simple, comments on Apple’s new “Photos Every Day” ad: What this commercial does so well is capture the human side of technology. It’s a reflection of daily life, and it’s easy to see ourselves in it. The ad shows us how essential our phones have become, enabling us to capture…

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