Think Retro: When Apple packaging made the hard sell

Macworld
Nov 25, 2014, 6:04 am726 pts
Today, every one of Apple’s products comes in a clean white box. They’re barely decorated, just a picture of the product that nestles inside and some apologetically light grey text tucked away in a corner detailing specs and mandatory regulatory information. It was not always thus; here’s the box one of my…

Read Article Share
Share Article
- email
- x.com
- facebook
- pocket
- reddit
- tumblr
- linkedin
- pinterest

Trending Today on MacHash

9to5Mac Top Stories: iOS 26.3 beta, App Store changes, Apple Music features

Apple's AirTag 4-Pack Drops to $64.98 on Amazon 252

Block ads for life on 9 devices for just $19 (was $169.99) 242

Indie App Spotlight: ‘AnywAIr’ lets you play with local AI models on your iPhone 242

This refurbished 2017 MacBook Pro is 80% off right now 209

★ Apple Announces Changes to iOS in Japan for Compliance With the Mobile Software Competition Act 197

2025 tech gift guide for Apple users — personally tested and recommended 137

These $999 MacBooks now cost $400 9

About MacHash

MacHash is your real-time Apple news aggregator, delivering the latest headlines on Apple, Mac, iPhone, iPad, and iOS from top sources across the web.

As a powerful content discovery platform, MacHash continuously curates breaking news, product announcements, software updates, reviews, and industry insights related to Apple Inc. and its ecosystem.

MacHash helps you stay informed on everything from macOS and iOS developments to Apple Watch, AirPods, and the latest in tech and app innovation.

Access MacHash from your desktop or mobile device to explore, follow, and share the most trusted Apple news all in one place.