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Jun 7, 2016, 6:12 am327 pts
Macworld
As creative director of advertising agency TWBA/Chiat/Day, Ken Segall crafted ads for NeXT Computer and then Apple. He helped create the iconic “Think Different” campaign upon Steve Jobs’s return to Apple and gave the iMac its name when Jobs preferred a pretty terrible alternative. Segall spent 12 years…
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