Not seeing red: Missing Apple’s color strategy

Macworld
Jun 16, 2018, 7:00 am869 pts
When you have a small point to make—that Apple has trended toward slightly muter tones in its products and offloaded the more extreme color optioning to cases and bands to allow customers more options for accessorizing—the best way to make it is to loudly declare Apple has killed “fun.” That’s just basic…

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