Apple's Marketing VP says that Siri was designed to be a "Get-Shit-Done Machine" not Trivial Pursuit!

Patently Apple
By Jack PurcherSep 7, 2017, 6:48 pm1.4k ptsHotTop
A new Wired report published today went a long way to show Apple's frustration with Siri being behind other digital assistants and how its competitors have framed what a digital assistant is to be used for. Greg Joswiak, Apple's VP of product marketing, was out to do his "marketing thing" in the hopes of…

Read Article Share
Share Article
- email
- x.com
- facebook
- pocket
- reddit
- tumblr
- linkedin
- pinterest

Trending Today on MacHash

The Talk Show: ‘Serious Opinionators’ 279

Greg Knauss: ‘Lose Myself’ 274

Tim Cook sums up Steve Jobs in just four words 268

Terry Godier: ‘Phantom Obligation’ 264

tvOS 26.4: Three new changes are coming for Apple TV 4K 243

Samsung copies Apple’s Search button from iOS for One UI 8.5, shamelessly names it ‘Finder’ 235

Leaker Says Apple's Lower-Cost MacBook Will Have These 8 Limitations 230

Major Candy Brands Are Switching From Actual Chocolate to ‘Chocolately Candy’ (Read: Brown Candle Wax) 229

About MacHash

MacHash is your real-time Apple news aggregator, delivering the latest headlines on Apple, Mac, iPhone, iPad, and iOS from top sources across the web.

As a powerful content discovery platform, MacHash continuously curates breaking news, product announcements, software updates, reviews, and industry insights related to Apple Inc. and its ecosystem.

MacHash helps you stay informed on everything from macOS and iOS developments to Apple Watch, AirPods, and the latest in tech and app innovation.

Access MacHash from your desktop or mobile device to explore, follow, and share the most trusted Apple news all in one place.