Tim Cook Wants To Sell More iPhones In Apple Stores, Which Will Be Tough

Cult of Mac
By Alex HeathJul 17, 2013, 4:23 pm622 pts
Apple’s CEO wants to sell more iPhones, but only in his stores. The iPhone is Apple’s cash cow with its high profit margins, and it creates a “halo effect” that causes customers to buy other Apple products. Less than 20% of iPhones are currently sold in Apple Stores, and Cook won’t stand for it. Despite the…

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