Another One for the ‘Sorry, We Used to Be Crap’ Truth-in-Advertising File: Carlsberg Beer

Daring Fireball
By John GruberJun 19, 2026, 9:29 pm150 ptsTrending
Ben Chapman, reporting for The Independent in 2019: After 40 years of advertising its lager as “Probably the best beer in the world”, Danish brewer Carlsberg has confessed that the famous slogan may not be true. Reacting to falling sales and increasingly harsh comments from drinkers about the taste of its…

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