A $1,399 starting price for the iPhone 18 Pro doesn’t seem credible, even for Apple

9to5Mac
By Ben LovejoyAug 3, 2026, 9:05 am156 ptsTrending
We know for sure that Apple will increase iPhone prices when the iPhone 18 Pro launches next month. The company exempted existing iPhones when it increased prices across the board to reflect higher memory prices, but that was only ever going to be a temporary reprieve. However, two sources are now suggesting…

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