Apple prepares for iPhone 18 Pro and Ultra launch by expanding its reach

9to5Mac
By Zac HallAug 6, 2026, 11:04 am135 ptsTrending
Apple is gearing up for a more focused and potentially much more expensive iPhone launch this fall. For starters, the cheaper base iPhone 18 is being saved for spring. That leaves the more expensive Pro models and Apple’s first foldable iPhone Ultra to carry September, with higher-than-usual starting prices…

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