Apple rebrands Search Ads business as ‘Apple Ads’
Apr 14, 2025, 1:05 pm By Benjamin Mayo
Apple today announced that it has officially rebranded Search Ads as ‘Apple Ads’, reflecting the…Apple releases iOS 18.5 beta 2
Apr 14, 2025, 1:04 pm By Zac Hall
Apple has released the second iPadOS and iOS 18.5 developer beta. The first beta was a big nothing…Tim Cook needs Vision Pro to succeed, and that couldn’t be better news
Apr 14, 2025, 12:43 pm By Ryan Christoffel
Apple’s Vision Pro launched last year as a cutting-edge technological feat, yet it’s been plagued…Apple hit a big iPhone sales achievement for the first time
Apr 14, 2025, 11:22 am By Ryan Christoffel
Amid all the back-and-forth turmoil surrounding tariffs, and ongoing sales struggles in China,…iPhone 17 Pro Max case fit test shows off biggest camera bump yet
Apr 14, 2025, 10:17 am By Zac Hall
We’ve seen iPhone 17 Pro Max dummy units, and we’ve gawked at iPhone 17 Pro Max cases. Yet when you…Apple TV+ just canceled its longest-running comedy series
Apr 14, 2025, 10:04 am By Ryan Christoffel
Apple TV+ has canceled one of its longest-running shows, and the oldest comedy series in its…Colorful Chipolo POP is an AirTag competitor that works with Android phones too
Apr 14, 2025, 10:04 am By Ben LovejoyThe new Chipolo POP is a colorful new tracking tag that works with both Apple’s Find My and…How closing your Apple Watch rings helps sleep, heart health, and mental wellbeing
Apr 14, 2025, 9:38 am By Chance Miller
Ahead of the Apple Watch’s 10th anniversary on April 24th, Apple is out with new research data…Former Apple engineer on why iPhones cannot be made in the US
Apr 14, 2025, 9:27 am By Ben LovejoyTrump’s rationale for his threatened tariffs is to force companies to manufacture in the US. He’s…New Apple Watch 10-year challenge gets you a limited-edition reward
Apr 14, 2025, 9:20 am By Ryan ChristoffelApple has just announced a special new Apple Watch fitness challenge to mark 10 years of the…iPhone Fold will have Face ID embedded in the display – leaker
Apr 14, 2025, 8:42 am By Ben LovejoyWe’ve been hearing about a foldable iPhone for a great many years, but things do finally seem to be…Three reasons Apple tariffs absolutely won’t be reapplied
Apr 14, 2025, 7:43 am By Ben Lovejoy
Let’s see, where are we in the Trump tariff saga? After the White House increased tariffs on…Apple’s exemption from ‘reciprocal’ tariff isn’t permanent, per Trump administration
Apr 13, 2025, 8:20 pm By Michael Burkhardt
In case the continuously evolving tariff news hasn’t been confusing enough, there’s now another…Tim Cook is dead set on beating Meta to ‘industry-leading’ AR glasses: report
Apr 13, 2025, 9:29 am By Michael Burkhardt
Tim Cook really wants Apple to make true AR glasses. He “cares about nothing else”, according to an…Apple reportedly planning ‘lighter and cheaper’ refresh for Vision Pro, more
Apr 13, 2025, 8:39 am By Michael Burkhardt
According to Bloomberg’s Mark Gurman, Apple is going full steam ahead on a lighter and cheaper…Gurman: iPadOS 19 to be ‘more like macOS’ in major overhaul
Apr 13, 2025, 8:13 am By Michael Burkhardt
According to Bloomberg’s Mark Gurman, Apple is planning to make its upcoming iPadOS 19 overhaul…Apple is now exempt from Trump’s tariffs, here’s how much it could’ve cost you
Apr 12, 2025, 7:55 pm By Michael Burkhardt
This morning, Bloomberg reported that tech imports would be excluded from the Trump administrations…Indie App Spotlight: ‘VoicePen’ transcribes your meetings and lectures into text notes
Apr 12, 2025, 3:30 pm By Michael Burkhardt
Welcome to Indie App Spotlight. This is a weekly 9to5Mac series where we showcase the latest apps…Is Apple’s refurbished store a good deal?
Apr 12, 2025, 3:17 pm By Michael Burkhardt
Apple has long offered a refurbished store on its website, where it sells recent generation…One of Apple’s recently discontinued iPhone accessories could make a unique comeback
Apr 12, 2025, 11:43 am By Michael Burkhardt
Some of you may not know this, but during a brief period from summer 2021 to fall 2023 – Apple made…
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