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  • Apple’s ‘One Night’ ads show iPhone photography around the globe

    4h By Luke Dormehl
    Apple has debuted four new ads on its YouTube channel, showing off the photography prowess of the iPhone 7 through 15 second snapshots of four different cities. The ads highlight Johannesburg, New York, Shanghai and Tokyo, and focus particularly on the…
  • Apple seeds new betas for iOS, watchOS and tvOS

    Mon 1:27pm By Buster Hein
    Developers received a fresh new batch of updates from Apple today: the third beta builds for iOS 10.3, watchOS 3.2 and tvOS 10.2. The new beta builds come two weeks after Apple’s last betas got made available to developers, bringing a host of bug fixes,…
  • Apple is America’s fifth most reputable company

    Mon 11:51am By Luke Dormehl
    In something of a rare showing for the usually top-performing company, Apple takes “only” fifth place in the 2017 Harris Pool’s Reputation Quotient Ratings. The list, which considers the “100 most visible companies,” is based on 20 different…
  • YouTube is killing 30-second unskippable ads

    Mon 11:27am By Killian Bell
    Google has confirmed plans to scrap 30-second unskippable ads on YouTube in 2018. The clips, which users are forced to watch before their chosen video, are seen as a nuisance to viewers. Google will instead focus on “formats that work well for both users…
  • This portable battery juices up almost any device [Deals]

    Mon 11:00am By Cult of Mac Deals
    When there’s no wall outlet within reach, we rely on portable batteries to get our devices through the day. Unfortunately, they’re not always the right tool for the job, since they’re specific to certain device types or connections. That’s what makes…
  • Apple expected to introduce red iPhone 7 in March

    Mon 10:24am By Luke Dormehl
    Apple will debut a new red variant of the iPhone 7 and iPhone 7 Plus at a media event in March, a new report claims, citing a Barclays analyst. The report also claims the March event will see Apple introduce a new iPad Pro lineup, as well as a new Apple Watch…
  • Apple reportedly snaps up Israeli facial-recognition company

    Mon 9:48am By Luke Dormehl
    Apple has reportedly acquired RealFace, an Israeli startup that developed facial-recognition technology for user authentication. The news comes shortly after a separate report claiming that Apple is planning to incorporate new biometric security systems into…
  • Some popular Mac apps fail as developer certificates expire

    Mon 9:41am By Killian Bell
    Several popular Mac apps began crashing over the weekend after their developer certificates expired. The apps suddenly refused to open due to a change Apple made to its signing policy last year. Apple now requires that all apps from the Mac App Store have a…
  • Handy Chrome extension stops Facebook videos from playing automatically

    Mon 9:14am By Killian Bell
    Even though nobody asked for it, Facebook made it so videos play automatically, with the sound turned on, as you scroll by them in your News Feed. Luckily, a simple Chrome extension prevents that from happening — and it doesn’t just work on Facebook.…
  • Today in Apple history: iPod mini is ‘world’s smallest music player’

    Mon 9:00am By Luke Dormehl
    February 20, 2004: Apple goes small as the iPod mini arrives in Apple stores. Released with 4GB of storage and in five colors, the diminutive iPod mini features a new “click wheel” that combines the control buttons integrated into a solid-state,…
  • Apple is making a big change in its advertising strategy

    Mon 8:55am By Luke Dormehl
    Apple has reportedly instructed its ad agency, TBWA\Media Arts Lab, to move away from localizing big global campaigns for Apple and more on creating regional campaigns, designed to appeal more  specifically to individual markets. “TBWA\Media Arts Lab is…
  • You can now buy Snapchat Spectacles online

    Mon 8:27am By Killian Bell
    Snapchat Spectacles can finally be purchased online. Until today, the glasses were only available from a popup store in New York City, or from bright yellow vending machines that popped up randomly in different cities for just 24 hours. Now anyone in the U.S.…
  • Slayaway Camp, TwIM, and other awesome apps of the week

    Sun 1:00pm By Luke Dormehl
    What better way is there to spend a lazy Sunday than by catching up on the best apps you missed over the past week? Fortunately, Cult of Mac has done the leg work for you in selecting what we think are the most important new apps or app updates to arrive over…
  • Portable hub encrypts your Wi-Fi on the road [Week’s Newest Deals]

    Sun 11:00am By Cult of Mac Deals
    Whenever you go online, you’re vulnerable to all sorts of hazards and headaches. That makes the new portable encryption hub at the Cult of Mac Store a must-see. It’s just one of the awesome new deals we’ve got this week. You’ll also find what amounts…
  • Get 3 lengthy Lightning cables for one low price [Week’s Best Deals]

    Sat 11:00am By Cult of Mac Deals
    Tired of charging your iPhone with a cable that breaks and frays and barely reaches as far as your arm? Well this week we’ve got a triple solution to that problem, along with a 6-port USB charging hub, powerful software for repairing and recovering your hard…
  • The big changes coming to iPhone 8, this week on The CultCast

    Sat 10:00am By Erfon Elijah
    This week on The CultCast: According to new reports, the iPhone 8 will get a huge makeover with an edge-to-edge screen, wireless charging, a huge battery and more. We’ll tell you everything we know. Plus: A 4K Apple TV is on the way; our favorite TV shows…
  • Should Apple give iPhone 8 a mini Touch Bar? [Friday Night Fights]

    Fri 5:00pm By Killian Bell
    The jury’s still out on whether the MacBook Pro’s new Touch Bar is a useful upgrade or a fancy gimmick. But according to recent rumors, Apple is already planning to bring similar functionality to this year’s iPhone 8. To make this happen, the company…
  • This ugly case disguises iPhone prototypes in the wild

    Fri 4:28pm By Buster Hein
    It’s no secret that Apple loves to keep products secret, but thanks to a new leak we can now see the crazy lengths the company goes to just to keep prototype iPhones under wraps. Notorious Apple leaker Sonny Dickson has put out some new images of an ugly…
  • Apple pushes iPad Pro as PC killer in new ads

    Fri 1:40pm By Buster Hein
    Apple’s latest advertising campaign for the iPad Pro touts how well the tablet works as a PC replacement. The funny new ads, released today, use real tweets from real people to highlight how the iPad Pro excels over old-school computers in areas like speed,…
  • This incredible iPhone 8 concept will make your jaw drop

    Fri 11:35am By Killian Bell
    It seems fancy new iPhone 8 concepts are popping up every other day. Some are good; some are just awful. The latest is so pretty it will make your jaw drop. And better yet, it’s a design that could well turn out to be almost identical to the real thing.…
  • Boost your house’s IQ with these smart home accessories [Deals]

    Fri 11:00am By Cult of Mac Deals
    You can’t buy smarts, except when it comes to your smart house. Right now at the Cult of Mac Store, we’ve got a bunch of accessories that are sure to make your abode more like the smart home of your dreams. From an HD home monitoring camera to a…
  • Apple’s Sydney store cleared due to possible bomb threat

    Fri 10:45am By Luke Dormehl
    Apple’s flagship retail store in Sydney, Australia, was temporarily evacuated earlier today as part of a “police operation.” A sniffer dog was spotted entering the building, while the three-story venue was cleared of customers by police, who also…
  • Samsung chief is arrested on bribery, embezzlement and perjury charges

    Fri 9:37am By Luke Dormehl
    The de-facto head of Samsung, Vice Chairman Lee Jae-yong, was arrested earlier today on alleged corruption charges. According to the special prosecutor’s office, Lee — who is the heir apparent to the Samsung Group and only son of Samsung’s incapacitated…
  • Apple will build iPhones in India regardless of perks

    Fri 9:10am By Luke Dormehl
    Apple is set to begin manufacturing iPhones in India whether or not it has received agreement from the government over proposed tax relief incentives, a new report claims. The first iPhones to be assembled in India are said to be 300,000 – 400,000 iPhone SE…
  • Today in Apple history: Apple introduces ‘world’s fastest’ PowerBook

    Fri 9:00am By Luke Dormehl
    February 17, 1997: Apple launches the PowerBook 3400, a laptop the company claims is the fastest portable computer in the world. After a rough few years for the PowerBook, this model throws down the gauntlet to rivals, packing a PowerPC 603e processor capable…
  • Microsoft Office now supports the MacBook Pro’s Touch Bar

    Fri 8:03am By Killian Bell
    Microsoft is now rolling out support for the MacBook Pro’s Touch Bar in Office for Mac. Word, Excel, and PowerPoint users will get to take advantage of it first, but Microsoft will be adding shortcuts and other features for Outlook and Skype later on.…
  • Beats X are better than AirPods in almost every way [Reviews]

    Thu 3:30pm By Ste Smith
    I’ve never been a fan of Beats headphones. Whenever I’ve given them a go, I’ve found the sound quality to be less than stellar, with far too much bass. So when Apple unveiled Beats X wireless headphones alongside the AirPods last fall, the weird-looking…
  • Apple touts Portrait Mode as an antidote to boring profile pics

    Thu 3:08pm By Buster Hein
    Are your social media profile pictures starting to look old and stale? Then Apple has some killer advice for you: buy the iPhone 7 Plus! Apple just dropped two new video ads for the iPhone 7 Plus that tout the device’s dual-lens camera. With the new Portrait…
  • Simple twist of the Digital Crown could charge future Apple Watches

    Thu 12:47pm By Killian Bell
    The amazing minds at Apple have developed a new method of charging electronic devices using tiny magnets. Revealed in a new patent application published today, the system could be used in a future Apple Watch to allow users to top up their battery by winding…
  • Apple tops list of most admired companies for 10th year running

    Thu 12:19pm By Luke Dormehl
    Apple once again tops Fortune’s annual list of the world’s admired companies. Other tech companies in the top 10 include Amazon (No. 2), Alphabet (No. 6), Facebook (No. 9) and Microsoft (No. 10). The company that’s nowhere in sight? Samsung, which is…